Thursday, November 3, 2011

T-Mobile Offers Premium BlackBerry Torch -- But at a Premium

T-Mobile will soon offer a premium BlackBerry device Relevant Products/Services, the Torch 9810, at a premium price, $249 with a two-year contract. That's $200 more than AT&T Relevant Products/Services charges for the Research In Motion smartphone, which it started selling in August.

Emphasizing the traditional appeal of BlackBerry devices to business users, T-Mobile is giving them first crack at the Torch: they can order it today while other customers must wait until Nov. 9. The $249 price is after a $50 mail-in rebate card and with a two-year voice Relevant Products/Services and data Relevant Products/Services contract.

Fast Processor, Fast Data Speed

Compatible with T-Mobile's high speed HSPA+ data network Relevant Products/Services, which the carrier calls 4G Relevant Products/Services, the Torch is powered by the latest-version BlackBerry 7 operating system and packs a 1.2 gigahertz processor, with 3.2-inch TFT VGA capacitive touch-screen display and full QWERTY slide-out keyboard Relevant Products/Services and 5-megapixel camera with LED flash and 720p high-definition video Relevant Products/Services recording. AT&T is not marketing its version of the Torch 9810 as 4G compatible.

The 9810 is an update of the Torch 9800 released in August 2010, which debuted on AT&T a year later. The processor is more powerful than the original 624 megahertz processor of its predecessor and the 768 megabytes of RAM exceed the original 512 megabytes. It also has more storage Relevant Products/Services for apps Relevant Products/Services and media, eight gigabytes instead of four, and ships with the updated operating system.

It comes in one color, a zinc-gray color finish, and the Torch 9810, like all BlackBerry devices, includes access Relevant Products/Services to BlackBerry Messenger, personal and corporate e-mail, and social networking applications and access to BlackBerry App World for premium applications and games.

The offering comes at a time when German-owned T-Mobile is in limbo, waiting to see if federal regulators will approve its merger deal with AT&T. Meanwhile the two companies continue to compete, with the AT&T price for the Torch 9810 an example of the bigger carrier's power to offer better deals because of its large volume of sales. (continued...)

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