Advanced Micro Devices is rolling out updated versions of the company's Fusion C-series and E-series chips that promise better high-definition graphics, more processing horsepower and longer battery life in next-generation laptops and desktop 
PCs.
The new accelerated processor unit (APU) offerings also integrate DisplayPort ++ support to enable computer owners to connect their machines to a wide array of compatible monitors and TVs.
Combining the central processing unit (CPU) and graphics processing unit (GPU) onto a single die, AMD's Fusion C-series and E-series chips have sold well since their debut in January of this year, according to the chipmaker.
AMD has shipped nearly 12 million APUs to date, and sold more than 5 million C-series and E-Series APUs in this year's second quarter alone.
AMD Vice President Chris Cloran said consumers were looking for fast and brilliant HD streaming video, sharp photos, lifelike gaming through powerful DirectX11-capable, discrete-level graphics, and all-day battery life.
"That's what AMD Fusion APUs deliver," Cloran said. "With these new APUs, we're bringing premium features to entry-level products that let users get a richer computing experience."
Extended Battery Life
The semiconductor industry's move to heterogeneous computing architectures -- under which calculations more suited for the GPU are offloaded from the CPU -- has already provided significant performance improvements and faster computing for many applications.
By combining both the CPU and GPU on a single die, AMD has been able to reduce the data -processing bottlenecks that occurred with dual-chip designs.
AMD Chief Marketing Officer Nigel Dessau said the company's family of Fusion APUs already had helped AMD realize a 57 percent year-on-year increase in notebook design wins from OEM partners such as Acer, ASUS, Dell, HP, Lenovo, Sony, Samsung and Toshiba.
For example, the Lenovo ThinkPad x120e featuring AMD's original Fusion E-series APU "was one of the top selling commercial notebooks among distributors targeting small and medium businesses, exceeding demand forecasts," Dessau wrote in a blog.
With the new C and E series chip upgrades, one goal is to further enhance the performance of hardware-accelerated software offerings such as Microsoft Office, Adobe Flash Player and Internet Explorer 9 in netbooks, laptops and desktop PCs, AMD said. Another aim is to extend battery life in ultra-thin notebook designs. (continued...)
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